Design Within Reach Unveils New Scottsdale Studio

Design Within Reach Unveils New Scottsdale Studio

Design Within Reach offers the best in accessible modern design and iconic mid-century works. On January 21, I celebrated the new bigger and brighter Scottsdale Studio location at Scottsdale Quarter. The evening kicked off in conversation with Karol Nickell, editor of Phoenix Home & Garden, and Joseph Schwartz, Herman Miller executive emeritus, who discussed his work with designers George Nielson, Charles and Ray Eames and Alexander Girard. The evening continued with drinks, hors d'oeuvres, a ribbon-cutting and plenty of time to explore the Studio and grab snapshots to enter their photo scavenger hunt for a chance to be awarded $500 credit towards a first purchase at the new store. 

Dreylon Vang and I arrived camera-ready to join in on the fun and tell a story with each challenge photo. It took a few tries before we caught the exact shots we anticipated (and within a limited amount of time), but having the freedom to preview every styled corner of the store proved a great resource for trial and error. 

Clue #1: You could hang your hat here - or anything, really.

You'd think it was a no-brainer, but as a creative in a modern design-centric atmosphere, the possibilities are nearly endless! The Eames Hang-It-All ($199) multi-colored coat rack is inventive and playfully different. Instead of taking a traditional selfie at each location, Dreylon and I thought it would be fitting to interact with the setting and tell a story. 

Clue #2: They wanted it to be as comfortable as a catcher's mitt.

The Eames Lounge & Ottoman ($4859) made the perfect muse for this clue, but didn't feel we had the right props... until we realized the play on words that "catcher's mitt" allowed us. Dreylon, wearing his FitbitCharge, [carefully] tossed his favorite "sport equipment," his Canon 5D Mark II while comfortably lounging.

 

Clue #3: We're having a ball, aren't we, Irving?

Inspired by the 20th Century modernist work of the late Irving Harper, Dreylon imitated the ticking hands of the Nelson Ball Clock ($395-$460). 

 

 

 

This post is in no way sponsored, administered or endorsed by Design Within Reach or Scottsdale Quarter.